{"id":63580,"date":"2026-08-25T09:38:43","date_gmt":"2026-08-25T07:38:43","guid":{"rendered":"https:\/\/blog.salesflare.com\/ai-crm"},"modified":"2026-08-25T11:37:07","modified_gmt":"2026-08-25T09:37:07","slug":"ai-crm","status":"publish","type":"post","link":"https:\/\/oldblog.salesflare.com\/pt\/crm-de-ia","title":{"rendered":"Os 8 melhores softwares de CRM com IA em 2026: testados e comparados"},"content":{"rendered":"

8 Best AI CRM Software in 2026: Tested & Compared<\/h1>\n

Firsthand tests of AI features, pricing, MCP support and real-world usefulness<\/h2>\n

Looking for the best AI CRM software<\/strong> for your sales team?<\/p>\n

As co-founder of Salesflare<\/a>, building an intelligent CRM for more than a decade, I tested 8 of the top CRMs with intelligence features firsthand and compared what actually helps in daily sales work.<\/p>\n

I obviously have a point of view here. That is why I keep the testing notes below very concrete, disclose my own involvement, and add independent G2 review scores next to my conclusions.<\/p>\n

Quick answer:<\/strong> I would pick Salesflare<\/a> for a small or medium-sized B2B sales team that wants the CRM to collect context and reduce admin automatically; HubSpot<\/a> for an all-in-one business platform; Salesforce<\/a> for a deeply customizable enterprise stack; Pipedrive<\/a> for a straightforward sales pipeline; Zoho<\/a> for breadth at a lower enterprise-style price; Nutshell<\/a> for a simple small-business CRM with AI assists; Freshsales<\/a> for scoring and deal insights; and Streak<\/a> if your work lives almost entirely in Gmail.<\/p>\n

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Best AI CRMs at a Glance<\/h2>\n\n\n\n\n\n\n\n\n\n\n\n\n
CRM COM IA<\/th>\nIdeal para<\/th>\nMain AI \/ intelligence strength<\/th>\nMCP?<\/th>\nChatGPT directory?<\/th>\nAI-capable pricing*<\/th>\nG2 rating<\/th>\n<\/tr>\n<\/thead>\n
Salesflare<\/a><\/strong><\/td>\nSMB B2B sales<\/td>\nAutomatic CRM data + contextual summaries, next steps and email writing<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nFrom $29\/user\/month; listed AI included<\/td>\n4.8\/5<\/td>\n<\/tr>\n
HubSpot<\/a><\/strong><\/td>\nAll-in-one sales\/marketing\/service<\/td>\nBreeze, summaries and broad AI assistants<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nSales Hub Pro from $90\/seat\/month + onboarding; credits included<\/td>\n4.4\/5<\/td>\n<\/tr>\n
Salesforce<\/a><\/strong><\/td>\nLarge enterprise<\/td>\nEinstein \/ Agentforce ecosystem and deep customization<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nEnterprise from $175\/user\/month; AI add-ons can cost more<\/td>\n4.4\/5<\/td>\n<\/tr>\n
Pipedrive<\/a><\/strong><\/td>\nStraightforward sales pipelines<\/td>\nAI email tools, reports and sales prompts<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nPremium from $59\/seat\/month annually<\/td>\n4.3\/5<\/td>\n<\/tr>\n
Zoho CRM<\/a><\/strong><\/td>\nAmpla funcionalidade pelo pre\u00e7o<\/td>\nZia predictions, enrichment and automation suggestions<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nEnterprise from $40\/user\/month annually<\/td>\n4.1\/5<\/td>\n<\/tr>\n
Nutshell<\/a><\/strong><\/td>\nSmall businesses<\/td>\nTimeline\/meeting summaries and writing assistance<\/td>\nSim<\/strong><\/td>\nN\u00e3o<\/td>\nBusiness from $59\/user\/month annually<\/td>\n4.3\/5<\/td>\n<\/tr>\n
Freshsales<\/a><\/strong><\/td>\nLead scoring and deal insights<\/td>\nFreddy scoring, insights and AI agent options<\/td>\nSim<\/strong><\/td>\nN\u00e3o<\/td>\nPro $39; Enterprise $59\/user\/month annually; agent usage extra<\/td>\n4.5\/5<\/td>\n<\/tr>\n
Streak<\/a><\/strong><\/td>\nGmail-centric teams<\/td>\nDeal summaries, Q&A and autofill<\/td>\nSim<\/strong><\/td>\nSim<\/strong><\/td>\nPro+ $69\/user\/month annually incl. 150 AI credits\/user<\/td>\n4.5\/5<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

*Pricing shown is the practical plan level used in this comparison, generally billed annually. It is not always the cheapest advertised CRM plan. Prices and G2 ratings were refreshed in August 2026.<\/em><\/p>\n

About MCP:<\/strong> All eight CRMs in this comparison currently offer MCP support. I list ChatGPT app-directory availability separately, because having an MCP and being listed in ChatGPT are not the same thing. At the time of this update, Nutshell and Freshsales were the only two of the eight I could not find in the ChatGPT app directory.<\/p>\n

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How I Compared These AI CRMs<\/h2>\n

I first tested these tools in June 2024 and personally checked the comparison again in April 2026. In August 2026, I refreshed the most changeable public information, especially pricing, MCP availability, ChatGPT app-directory availability and G2 ratings. I did not<\/strong> pretend to personally retest every newly announced AI feature, so the detailed hands-on notes below remain focused on features I actually used.<\/p>\n

A few important disclaimers before digging in:<\/p>\n

    \n
  1. This research is part of our effort at Salesflare<\/a> to build useful applications of AI into our CRM in a thoughtful way. That means I am informed, but not neutral.<\/li>\n
  2. A lot of intelligent features marketed as \u201cAI\u201d do not necessarily need modern AI technology. I still include them when they are useful, because the value matters more than the label.<\/li>\n
  3. I care a lot about the quality and completeness of the CRM data underneath the AI<\/strong>. An impressive model cannot create reliable sales context out of a mostly empty database.<\/li>\n
  4. For pricing, I compare the plan that gives you the relevant professional CRM and AI functionality, including obvious required onboarding, support or usage costs where applicable.<\/li>\n<\/ol>\n
    \n

    Os 8 melhores CRMs de IA + seus recursos atuais de IA de vendas<\/h2>\n

    These are the eight CRMs I put to the test:<\/p>\n

      \n
    1. Salesflare<\/a><\/li>\n
    2. HubSpot CRM + Sales Hub<\/a><\/li>\n
    3. Nuvem de vendas do Salesforce<\/a><\/li>\n
    4. Pipedrive<\/a><\/li>\n
    5. Zoho CRM<\/a><\/li>\n
    6. Nutshell CRM<\/a><\/li>\n
    7. Freshsales<\/a><\/li>\n
    8. Streak<\/a><\/li>\n<\/ol>\n

      Read on for what I actually found while using them. \ud83d\udc47<\/p>\n

      \n

      1. Salesflare<\/a><\/h3>\n
      <\/figure>\n

      Melhor para:<\/strong> Small and medium-sized B2B sales teams that want the CRM to keep itself up to date and use that context for practical AI.<\/p>\n

      Meu cofundador e eu come\u00e7amos a Salesflare em 2014, depois de experimentar v\u00e1rios CRMs para monitorar nossas vendas.<\/p>\n

      Todos os CRMs que experimentamos nos obrigavam a inserir muitas informa\u00e7\u00f5es para que pud\u00e9ssemos rastrear as coisas, o que simplesmente n\u00e3o funcionava para n\u00f3s. Ent\u00e3o, vimos que a maioria dessas informa\u00e7\u00f5es j\u00e1 estava dispon\u00edvel em algum lugar: em nossos e-mails, calend\u00e1rio, redes sociais, tracking<\/a>, ... Nosso \u00fanico trabalho era reuni-las e organiz\u00e1-las. Parecia simples, certo?<\/p>\n

      Passamos a \u00faltima d\u00e9cada fazendo exatamente isso: facilitando o acompanhamento de suas vendas<\/a>, garantindo que nosso CRM de vendas B2B<\/a> se preencha de forma semiautom\u00e1tica e oferecendo-o a voc\u00ea em uma interface super f\u00e1cil, profundamente integrada a qualquer lugar em que voc\u00ea se conecte com os clientes (Gmail<\/a>, Outlook<\/a>, LinkedIn<\/a>, ...).<\/p>\n

      No fundo de nossas mentes, sempre soubemos que a IA viria e levaria tudo o que fazemos para o pr\u00f3ximo n\u00edvel. E temos experimentado pacientemente com ela ao longo de todo o caminho.<\/p>\n

      Percebemos que a base para uma boa IA s\u00e3o bons dados. Portanto, a maior parte do que fizemos nos \u00faltimos 10 anos se concentrou nisso.<\/p>\n

      A maior parte do que o Salesflare faz n\u00e3o est\u00e1 usando a tecnologia de IA atualmente, porque a IA simplesmente n\u00e3o fez um trabalho melhor do que nossos algoritmos de dados. No entanto, come\u00e7amos a adicionar IA em algumas \u00e1reas principais, al\u00e9m da base que j\u00e1 foi estabelecida.<\/p>\n

      E, mais uma vez, no esp\u00edrito de minha segunda isen\u00e7\u00e3o de responsabilidade acima: o importante \u00e9 que os recursos sejam \u00fateis, n\u00e3o a tecnologia em que foram desenvolvidos.<\/p>\n

      Voc\u00ea tamb\u00e9m notar\u00e1 que atualmente n\u00e3o damos um nome separado aos nossos recursos inteligentes, pois eles est\u00e3o profundamente incorporados ao produto em diferentes lugares. Eles n\u00e3o s\u00e3o apresentados como uma entidade separada, mas como parte integrante do Salesflare.<\/p>\n

      Recursos e testes<\/h4>\n

      Agora, aqui est\u00e3o alguns recursos inteligentes que o Salesflare pode lhe oferecer hoje:<\/p>\n